"Whenever we're in a creative pursuit... we have to be so connected to our core value and our reasons why. It can be so easy to listen to the noise...That is the practice. The stay connected even when there's noise all around."
Want to test your faith?
Launch a business!
Then throw in R&D that takes 3x as long as you planned, a global pandemic, and converting your spare bedroom into a lab while still trying to function as a family of five. That will do a little more than shake your faith. It might convince you to throw in the towel. But when your why is strong and you've decided that failure is not an option, you find a way!
I loved this down-to-earth and inspiring conversation with Brad Lepcyzk. He and his wife Erika are the founders of Memore (like memory!) a brain health nutrition brand that makes delicious powdered supplements that keep your noggin healthy. He shares the ups and downs he faced getting the product ready for market, and how he is navigates big emotions of the sales cycle.
Join us as we talk about the emotional ride of business success and failure, why optimism truly takes practice, and how routine can be a God send!
In this episode Brad also talks about the Maria Shriver Women's Alzheimers Movement. You can visit their website to learn more about the studies that Brad mentions, and how to get involved in supporting a cure. As we discuss in the pod some Alzheimers diagnoses are directly tied to genetic factors, but those genetic factors are not necessarily the deciding factor on developing the disease. In fact the Women's Alzheimers Movement in cooperation with the Cleveland Clinic has prevention guides, which include nutritional and exercise considerations, to equip your brain with its best line of defense.
Big thanks to Erika, Brad, and Brit at the Memore team. They extended to Personal Practice listeners a huge discount on their first order of the product. I told you this wasn't an ad... but wowee I take it back. How can I say no to such an offer? So it's official. I'm legit telling you to go buy this stuff you like to boost your smoothies and morning routines with high quality, whole food supplements.
Use my code to get 20% off your entire order! Yourmemore.com/juliamarie
You can also learn more about Memore and follow along with recipe tips and positive brain health conversations by following the brand on Instagram. Instagram.com/yourmemore
Can you do it all?
There is NO productivity tip that will turn you into a super human.
Nope. None. Nada.
Yes, you can give have empowering and purposeful work, and yes you can have passions and interest. You absolutely can (and MUST) nourish and exercise your body. And of course you've got to take care of your family.
But take a moment to look at your list. Because I have got to tell you most of us have our list so far out of whack that no wonder we feel like frenzied f-ck ups!
If you're juicing all you can out of life but still aren't satisfied trust me I know what that feels like. And like so many people you just might be stuck on the hedonic treadmill.
Here's the jist. If you're going to find more satisfaction in life you have got to start disappointing people immediately. And sometimes the person you are disappointing is the fake, unattainable version of yourself that you've been constructing in your mind. With the highlight reels of people's lives (ahem: social media) blasting away at us 24/7 and a world that seems to speeding up resource consumption at a break-neck speed, it's not our fault that we have unrealistic expectations of ourselves. BUT it is our responsibility to recognize the trap and immediately begin to untangle ourselves.
Maybe you're asking yourself, "How do you maintain the balance pursuing your passions and maintaining a healthy body and mind, and a thriving home life?"
News flash. Balance is a myth. And doing it all is a trap.
There are seasons for all things. So if you are hoping to raise 4 kids, launch a multi-million dollar business, run a marathon, and travel the world all at the same time - it might be time to get very good at disappointing people.
Here aer some strategies, habits, and insights that you need to employ NOW if you want to move from FOMO & frenzied into YOLO & loving life.
Are you a fitness, nutrition, or mind-body wellness small business owner or solopreneur that needs help clarifying and activating your purposeful business? I help wellness-focused entrepreneurs get focused, and move into action with more abundance. I only take 5 business clients per year.
Email me if you want to grab a spot.
I'm going to cut to the chase.
If you're a fitness or wellness entrepreneur and you're not keeping, managing, and growing your email list - you are not only leaving money on the table, you're not serving your clients as well (or as easily) as I am sure you desire!
Here is the Number 1 reason you need to tend to your list (or start one) right now!
#1 : You Own Your List!
No matter how many followers you have on Instagram or TikTok the reality is that consumer information on social platforms are not yours. As wonderful as the free world of social media is the truth is that it's evolved rapidly and with it the ability to reach consumers organically through it has shrunk.
Bottom line: exclusively relying on social for communication leaves you vulnerable. And if Facebook chooses to change an algorithm or TikTok decides to change it's policies, before you know it your entire communication and marketing strategy could be in jeopardy.
There are many ways to start capturing emails and in future blogs I'll chat about that.
But for now your job is to pick an email marketing provider. For those with 500 people or less I recommend Mailchimp. Here's why...
Free & Low Cost to Begin
It's free to begin and if you choose to pay for the service it scales as you scale. If and when you want to switch platforms, be it because you intend to offer digital courses or need a more robust customer management and e-marketing platform, it will be simple to download your list and move forward.
Landing Pages (even before a website!)
Mailchimp also has low-cost paid versions that offer landing pages. So if you're not quite ready to take the plunge in building out a full-scale website, a landing page is all you need to take your list building to the next level.
Plays Nicely With Other Platforms
Another great thing about Mailchimp is that it integrates with many other software platforms. Basic HTML functions can help you develop email newsletter sign up links once you do (and if you do) decide to build out a website. I've personally worked with Mailchimp integrations via Weebly, Wix, Wordpress, and many different CRM softwares. Even if you don't end up with Mailchimp forever you can go the distance with a free or low-investment provider for a long time!
Now, is Mailchimp the only option? No way! There are many great free and low cost providers out there. And truly when you're getting started it's good to anticipate that at some point your tech may change. But, dont let choosing a provider stall you. Start building your list now - it just may be the most important first step in going from dabbling to dazzling when it comes to your small fitness & wellness biz.
Body. Mind. Spirit.
Hi there! You found me. My name is Julia Marie Lopez. For 20 years I have studied meditation and mindful movement as my primary tools for healing. For the past 10 years I have worked as a wellness business owner, the Founder of Practice Everywhere, and now I am embarking on a new adventure to expand how we define our Personal and Public Practices.
Since I offer you my experience and perspective, share my writing about life, love and wellness, and offer a bit of unsolicited advice, I think you should also know that I do include affiliate links and promotions in some of blogs. If you make an action (such as sign ups, memberships, or purchases) I might earn a commission. I promise to use this income to support my love of coffee, dogs, yoga, and my family (in no particular order).💜